Virtual Reality bitch! At least, that’s what Jesse Pinkman and the rest of the Breaking Bad team are saying. Variety Magazine have announced that Breaking Bad creator, Vince Gilligan is working with Sony. The virtual reality project reportedly won’t be an actual game. Rather it’s being branded as a virtual reality “experience”. Without many details being released, speculation abounds on the project. Will it be an episodic tale on Walter White’s time between episodes? Could it be a sequel for the series following Jesse Pinkman, or even a whole new cast of characters? Regardless of what the project will look like, Gilligan is eager to try storytelling in virtual reality.
Sony’s Virtual Reality Future
Live-action 360 video technology is in the early stages right now, so the Breaking Bad “experience” will be be computer graphics instead of live action. While it’s disappointing we won’t be able to help cook Blue Sky with Walter in the flesh, computer graphics are getting better and better. And with no release date set so far, the graphics could really blow our minds.
Sony Interactive Entertainment has been looking to expand beyond video games more and more recently. Sony’s over-the-top streaming service PlayStation Vue, reportedly has the highest retention rate of any network service for Sony (including PlayStation Plus, and PlayStation Music). Taking the jump with an established household name like Breaking Bad is the way to bridge virtual reality into the mainstream. And with Sony VR passing 1 million in sales, they need to shift virtual reality from curiosity to consumer craze.
More on Virtual Reality TV on the Horizon?
It would seem that Breaking Bad isn’t the only binge-worthy show looking into virtual reality. Sony brought several different show runners in to explore VR.
“We set up a day at our campus where we brought seven of the best show runners [Sony Pictures Television] work with, like David Shore of ‘The Blacklist’ and Ron Moore, who did ‘Battlestar Galactica,’ Vince and some other folks,” according to Andrew House, global chief executive of Sony Interactive Entertainment, the company’s video game division. “And they just played around with VR. Several of them were intrigued, but Vince was the one who said, ‘I really want to do something with this. I want to experiment with this.’”