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In any successful industry there are typically multiple different companies vying to make their product the king of the hill. As suggested by the featured image above, an example of this is Marvel and DC in the comic book industry. Many fans out there love a specific brand and treat any rivals to that brand as the devil itself. What most of these fanboys and fangirls fail to realize is that in actuality, these brands get along quite well.

Yes, there’s a bit of a brand “rivalry” between Marvel and DC, but neither wants the other to fail. In a recent live Facebook chat, Marvel Studios President Kevin Feige briefly touched on the subject. “The rivalry is much more amongst the press, I think. Geoff Johns is a very good friend of mine. We grew up together in the business and recently celebrated Richard Donner, who we both used to work for. So, I applaud all the success he’s had.” For those who don’t know, Geoff Johns is the President of DC Comics and Richard Donner is well-known for his Superman movies way back.

Feige is also one of many people involved with the Marvel brand who have applauded the recent success of Wonder Woman. Besides Feige, this includes Chris Evans, Mark Ruffalo, Lupita Nyong’o, James Gunn, Karen Gillan, Rosario Dawson, and so on. Continuing with Feige’s quote on the Facebook live chat, he says about the movie “I really just look at it as a fan. When the movies perform well and are well received, it’s good for us which is why I’m always rooting for them.”

What he’s getting at here is the idea that superhero movies have become their own genre at this point. If a DC movie like Wonder Woman does well, then Marvel benefits since it reaffirms to both that superhero movies will do well. The same is true the other way around if the upcoming Spider-Man: Homecoming is successful. Of course, both want their movies to do better than each other since it is a mutualistic rivalry. However, neither wants the other to fail since it would be bad for the industry and they all respect one another.

Something similar was discussed in a recent GameSpot interview with Xbox Head Phil Spencer. The rivalry between Marvel and DC is very similar to the rivalry between PlayStation and Xbox in that regard. After praising Sony’s Spider-Man PS4 game and Nintendo’s Super Mario Odyssey, this is what Spencer had to say about the brand rivalry in the gaming industry. “It’s a great time to be in this industry and for people to try to make this industry about fighting with each other as opposed to growing the industry itself I just don’t think is a long-term view on an activity that I love, which is playing games.”

Ever since Spencer took over as Head of Xbox a few years ago, this has been his approach to the industry: industry first, brand second. The fact that he’s so enthusiastic about gaming and that he was the first one to bring into the mainstream the idea of cross-play between platforms highlights this. He goes on the sum up what I have been saying this entire time. “We don’t have to see another company fail in order for us to succeed. That’s just not part of the math of running the business.”

With that in mind, Marvel fans shouldn’t be distraught by Wonder Woman’s success nor should DC fans hold any kind of disdain for how well the Marvel Cinematic Universe is doing. By the same token, PlayStation fans shouldn’t hate on the affordable 4K gaming device that is the Xbox One X and Xbox fans shouldn’t hate PlayStation for taking the lead this generation.

In both cases, both brands are doing fine. One is clearly doing better than the other but that isn’t a bad thing. Both exist to keep the other in check. This means the “rivalry” between the two is more a respectful and friendly competition rather than a war of black and white opinions. Not to mention the fact that both sides respect one another and want nothing more than success all around.

I spend most of my days working towards my Writing and Rhetoric degree at the University of Central Florida, but I spend a lot of my down time keeping up to date on the best TV, movies, and video games the industry has to offer. Here I put all of that extended time to use discussing each of them in-depth.

Gaming

Metallica takes center stage on the battle arena of the Fortnite Festival, showcasing their musical prowess in an epic PVP showdown

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Metallica will be headlining the Battle Stage at the Fortnite Festival, and fans can look forward to an epic performance later today, on the 13th of June. The entire lineup of the legendary heavy metal band has been transformed into digital avatars for the ever-growing gaming platform. Fans can now enjoy their greatest hits and even engage in a thrilling musical player-versus-player game mode.

The collaboration between Metallica and Fortnite marks the start of Fortnite Festival Season 4, featuring an exciting lineup of six Metallica songs, such as “Enter Sandman,”  “Fuel,”  and “Ride the Lightning.”. Additional songs will be introduced as the season progresses. By choosing Epic’s premium Festival Pass, you’ll have the opportunity to unlock all four Metallica band members as playable skins. How about a showdown between Lars Ulrich and Goku?

The aspect that captures our attention is the 16-player musical battle royale. The Battle Stage offers a challenging experience that pushes players to their limits, requiring both physical stamina and a captivating stage presence. Players will find themselves immersed in the intense energy of the four tracks playing simultaneously. Perform with skill, and you can unleash powerful bursts of musical energy, causing less talented individuals to falter and be defeated, with the ultimate victor being crowned the Master of Puppets (most likely).

In addition to that, Metallica will be making an appearance at the Rocket Racing tent, complete with a specially designed track, car, and LEGO replicas of the band members. Is there anything more intense than that?

Do you enjoy Metallica’s music? Could anyone have predicted that the band would rise to prominence in a video game primarily aimed at a younger audience who may not be familiar with their music? And now, let’s turn our attention to the comments section below.

 

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Gaming

Star Wars Outlaws PS5 Demo Falls Short of Delivering the Full Experience, According to Critic

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Star Wars Outlaws, although it appeared visually stunning during Ubisoft’s livestream earlier this week, has received some criticism for feeling somewhat outdated. A preview unfavorably compared the release to Uncharted: Golden Abyss, the PS Vita exclusive spin-off that was launched in 2011. However, according to the creative director, the sampler is merely a small taste of what the full experience has to offer.

“When entering a show of this nature, where you’re finalizing a game’s production, you’re faced with numerous decisions. Our producer limited us to just one demo for all the shows we would attend throughout the year, such as Gamescom and Comic-Con,” Julian Gerighty explained in an interview with VGC.

He explained that the events are designed to cater to both consumers and journalists. To ensure an engaging experience, they opted for a 20-minute format that offers a diverse range of content and showcases different game systems. However, they intentionally avoided showcasing the open-world experience at this particular event, as they plan to unveil it during the studio tour and preview event. This will be a brief overview, more of an appetizer than a full meal when it comes to the game.

According to Gerighty, the developer Massive Entertainment has crafted a highly engaging game, with only a portion of its greatness showcased here.

Admittedly, the comments do make sense. It’s common knowledge that creating demos requires a significant amount of the team’s focus. If a game plans to showcase itself at consumer conventions, it can’t just offer a short gameplay experience of two or three hours. That simply won’t suffice when attendees are patiently waiting in line. This seems to be just a subpar demo, which is unfortunate. However, it may not be something to worry too much about in the end.

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Gaming

The Sky Breaker Pierce DLC for Avatar: Frontiers of Pandora comes out in July for PS5

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Ubisoft has given us our first look at The Sky Breaker, the first DLC story pack for Avatar: Frontiers of Pandora. In it, a strange shadow will appear in the sky and threaten the Na’vi clans, who just can’t seem to get a break. It comes out next month on PS5, on July 16th.

A new part of the Upper Plains called “The Heart of the Plains” can be reached by taking the Sky Breaker. Some well-known biomes have changed into new types, and there are also many new ones. Of course, the RDA has also sent out new types of enemies, so you need to be careful. The good news is that not everything is bad. During the Na’vi Festival of Games, players can look forward to timed tasks that are a little less scary. Secrets of the Spires, another story pack, is still planned to be added to the game at some point.

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