Nokia is coming back to the consumer market once again, this time a boom, taking advantage of the new craze around virtual reality. It seems that some Nokia virtual reality headsets are in the works, among new mobile phones and solutions as the Finnish company takes the spot once again as an upcoming giant in the mobile industry. According to former company executive Richard Kerris speaking to Re/Code, Nokia has big plans for next year with various different products, including a foray into virtual reality. Although this is a former executive and we can’t say for sure whether the information provided by them is in line with Nokia plans, it is insightful to find out what Nokia had planned last year when Richard was still working with the company.
According to the executive’s statements, people will be amazed by what Nokia is actually planning to launch next year. It seems that 2016 will be the year that Nokia anticipates its booming comeback, as up until now, the company has laid low when it comes to product launches. The Nokia N1 tablet is one of the best tablets in the market right now with shining reviews and great feedback from users. Judging by that train of thought, Nokia is most likely planning another tablet and a line-up of smartphones that would get it back into the game it has more or less lost over the past few years.
Although people do not know much about the Nokia virtual reality headset or solution that is in the works, it is exciting to think that one of the best companies in the mobile industry that used to be on the brink of failure is ramping up ambitions and taking advantage of the growing interest in virtual and augmented reality products. Virtual reality as an industry is growing fast with releases from Samsung, Sony, Oculus, HTC and Valve, not to mention the more niche products from Epson, MergeVR and others. If Nokia gets in the game of virtual reality, the company does have to come up with something that focuses on innovation as well as relates to consumer demands and of course, consumer pockets. Virtual reality is an expensive commodity for many, so if Nokia wants to truly amaze, they are going to have to come up with something affordable yet mind-blowingly feature-filled.
Besides working on a Nokia virtual reality gadget, Nokia is also reportedly planning to get back into the smartphone business in the same manner as it did with the Nokia N1 tablet. Since the contract Nokia has with Microsoft prevents it from releasing any unique products until next year, we do have to wait more to find out what exactly this iconic company has in mind. Since the smartphone business is one of the most competitive ones in the technology industry, it will not be easy for Nokia to gain some headway and actually manage to market and sell its new products on a large scale. Whether they will manage to get ahead and get on top of competition from Samsung, Apple, LG, Xiaomi, Huawei, HTC and many more will be a question to be asked next year when we find out more about what Nokia has planned for us.